Continuing their first full-fledged concert tour since the 2002 death of founding bassist John Entwistle, British rockers The Who [ tickets ] have tacked a number of new dates onto their 2007 itinerary.

Led by surviving members Pete Townshend and Roger Daltrey, the band, which kicked off its tour back in September, has since last check announced new shows for next February and March in Long Beach, CA, Phoenix and Chicago.

The group will continue its ongoing roadwork behind its latest album, "Endless Wire," Feb. 23 in Reno, NV. The ever-expanding tour is currently scheduled to conclude with a March 17 show in Mexico City.

Tickets for all upcoming Who shows are currently on sale.

The Who is backing its first studio release in nearly a quarter of a century. "Endless Wire," which hit stores Oct. 31. The set includes several brand new tracks, as well as music culled from a 29-minute mini-opera inspired by Townshend's novella "The Boy Who Heard Music." The book is available online at Townshend's website.

As previously reported, surviving group founders Townshend (guitar) and Daltrey (vocals) are now backed by drummer Zak Starkey (son of Beatles drummer Ringo Starr), guitarist/vocalist Simon Townshend (Pete's younger brother), bassist Pino Palladino and keyboardist John "Rabbit" Bundrick.

Original Who bassist John Entwistle died of a cocaine-induced heart attack in 2002 at the Hard Rock Hotel in Las Vegas, where the band was preparing for a North American tour that was scheduled to launch three days later. Daltrey and Townshend canceled the first two shows, but ultimately forged ahead with the outing.

Original drummer Keith Moon died of a drug overdose in 1978.